The South Wales Fashion Police are expecting a very busy day today as Beaujolais Day returns to Swansea.

The force, already under resourced to cope with fashion pressures on a regular day in the city, have even been forced to call for reinforcements from colleagues from as far afield as Somerset and Avon.

Fashion Police Detective Pete Bowen said: “We’re urging everyone attending Beaujolais Day to take a long hard look at themselves in the mirror before they leave the house today because prevention is better than being arrested for crimes against fashion.

“If you’re a man planning on heading out in a tweed suit jacket and trousers which reveal your ankles in particular, I would urge you to reconsider your choices.

“We’ll be operating in most venues today thanks to back up help from other constabularies. But it’s still not enough.

“Anyone caught pronouncing Beaujolais as ‘boo-ja-lay’ will be instantly ejected from places like Morgan’s and sent straight to Walkabout too.”

Beaujolais bewt Theresa Connell said: “Sequined fishtail prom dress which shows off my giant serpent tattoo that goes from my neck down to, well, you’ll see now in about 6 hours.

“A lot of jealous people try and poke fun out of us for not being original, well my sequin ball gown is very original because it’s like one of those cushions you rub that has a hidden message. The message underneath says ‘Happy bewjowlow day’.”